The 2001 Magic: The Gathering Seventh Edition card Lure (#255) is a green Uncommon Aura enchantment designed by Larry Elmore.
2001 • Magic: The Gathering • Seventh Edition
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| Condition | Value | Source | Trend | Price Details |
|---|---|---|---|---|
$0.18 | Guide Estimate | -10% | ||
Raw / Ungraded
TCGplayer Market (reference) · Guide Estimate evidence · captured Oct 30, 2026
Lure, identified as card number 255 in the 2001 Seventh Edition, stands as a classic example of early Magic: The Gathering design philosophy. Released under the set code 7ED, this card represents a strategic interaction that has remained relevant to the game's mechanics for decades. As an Uncommon rarity, it offers a distinct tactical option for players building decks centered around creature combat and blocking strategies. The card functions as a green Enchantment — Aura with a mana cost of three generic and two green mana. Its primary ability forces all creatures capable of blocking the enchanted creature to do so, effectively removing the defender's choice of target. This mechanical constraint creates unique gameplay scenarios, allowing players to dictate the flow of combat in their favor. The design reflects the era's approach to direct interaction, providing a powerful tool without the complexity of later mechanical keywords. Lure’s presence in this set ensures that new and returning players have access to its strategic value. The card features artwork by Larry Elmore, whose distinctive style contributes to the visual identity of the era. While the illustration itself is not the focus, Elmore’s contribution adds to the card's appeal among those who appreciate the artistic history of the game. In the broader context of Magic: The Gathering collecting, Seventh Edition cards serve as a bridge between older formats and modern play. Lure remains a sought-after card for its utility in various formats, particularly those where controlling the combat phase is crucial. Its inclusion in the growing collection of vintage MTG items makes it a valuable addition for those interested in the game's strategic depth and historical development. Whether for competitive play or as a piece of gaming history, this card embodies the enduring appeal of Magic: The Gathering.
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The catalog profile below summarizes the card identity, featured subject, and notable collectible traits.
The core identity of the card within the set.
The subject, team, league, and sport context tied to this card.
Featured
Lure
Game
Magic: The Gathering
Rarity, print treatment, and game-specific stats for this card.
Uncommon
Larry Elmore
Card Stock
English
{1}{G}{G}
Enchantment — Aura
G
Abilities, attacks, oracle text, and flavor text printed on the card.
Enchant creature All creatures able to block enchanted creature do so.
"When the forest wants something, no mortal mind can resist her." —Maro
FAQ
Lure forces all creatures that can block the enchanted creature to block it, removing the defender's choice of target. This allows the controller to dictate combat interactions and protect valuable creatures.
The artwork for Lure in the Seventh Edition was created by legendary fantasy artist Larry Elmore, known for his work on Dungeons & Dragons and other fantasy media.
Yes, Lure from Seventh Edition is legal in formats that include older sets, such as Vintage and Legacy, provided it is not banned in that specific format. It is also legal in Commander if the deck is built around green mana.
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